Art Design and Digital Culture 
Fall 2024

Course Description

This course is an introduction to the fundamental perception, representation, aesthetics, and design that shape today's visual culture. It addresses the way artists and designers create images; design with analog and digital tools; communicate, exchange, and express meaning over a broad range of media; and find their voices within the fabric of contemporary art, design, and visual culture. Emphasis is placed on building an extended form of visual literacy by studying and making images using a variety of representation techniques; learning to organize and structure two-dimenstional and three-dimensional space, and designing with time-based and procedural media. Students learn to develop an individual style of idea-generation, experimentation, iteration, and critique as part of their creative and critical responses to visual culture.

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Canvas
Door code 4253







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Assignment 1: Poster Design

Design a series of posters for an event of your choosing. It can be for a real event or imagined, future or past. Please hand in 3 size variations of the poster and adapt the design according to their size and intended purpose. Consider what might be most essential to include in a smaller digital format or what you can expand on in print. Ask yourself how you can maintain a cohesive thread linking all 3 graphics. Write a 1-page description (submitted as a word doc) of your design decisions and challenges. You may use Illustrator or Figma to create these graphics.


Size parameters:

1. Print Poster 16 x 24 in

2. iPhone Vertical 375×812 pt

3. Instagram post 1080 x 1080 pt



Please post the jpeg files on the cargo site and label the section with your name


Final Draft Due before class Monday Sept 30th